Baby Botani Purity, Simplicity, Integrity

 
 

Project Description

 

Botani have long been innovators in holistic skin wellness achieved through authentic, natural, sustainable and treatment focused skincare, inspired by the fusion of naturopathic principles and botanical science. Botani approached We Are Purpose to build a brand for their new baby skincare range.

Essence, Values & Personality - A pure & natural brand for a global market. The studios objective was to encapsulate the brand essence, values and personality of the Botani hero brand into a pure & simple brand for Baby Botani, a brand that connects holistically to the existing global Botani audience.

Holistic Skin Wellness - The developed brand evokes an emotional connection to the consumer, conveying the pure, natural nature of the Botani products.

Purity Meets Playfulness - The studios objective was to encapsulate the brand essence, values and personality of the Botani hero brand into a pure & simple brand for Baby Botani, a brand that connects holistically to the existing global Botani audience.

 
 

Services Provided

– Brand Strategy
– Segmentation Strategy
– Logo Design
– Brand Design
– Illustration Design
– Packaging Design
– Label Design

 

Project Links

botani.com.au
Instagram

 

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