Future Waste Glen Eira City Council

Project Description

A strategic campaign ‘Future Waste, Greener Glen Eira’ designed to transform Glen Eira's City Council waste services, aligning them with sustainability and circular economy principles. This initiative engages the community to shape the future of waste management for the next decade.

Our uniquely illustrated campaign stands out with a modern, fresh, and vibrant look.

The hero illustration—an abstract machine surrounded by a diverse set of people—symbolizes collaboration and innovation in waste management. It visually depicts community members engaging in reuse, repurposing, and recycling activities, reflecting the project's goals of sustainability and community involvement.

Services Provided

— Campaign Strategy

— Brand Identity

— Creative Direction

— Illustration
— Digital collateral

— Print collateral


Project Links

www.gleneira.vic.gov.au
Instagram

The campaign was bold and unique and captured the diversity of the Glen Eira Community. A campaign that drove conversation and empowered the community to become involved.